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activ8-3D entertained the crowds with spectacular results at The Movieum of London’s red carpet first anniversary bash with many dubbing their main holographic projection as ‘the best 3D-technology they’d ever seen’.

Located in the spectacular County Hall, London, Westminster, The Movieum is a unique museum celebrating the UK film industry. It goes behind-the-scenes of the British film industry, showcasing the great UK talent that has produced some of the world's most famous movies, such as Star Wars, Alien, James Bond, Superman, Batman and much more. The anniversary party also celebrated the opening of the Movieum's Beatles photo exhibition, along with a selection of Beatles memorabilia, including one of John Lennon's very own Rickenbacker guitars.

beatles movieum exhibition

activ8-3D created a live interactive 3D show especially for the event. An actor in a motion capture suit had all of his movements and speech picked up in real time, instantly being projected to the audience in the form of a giant 3D-frog! The frog's tongue-and-cheek humour had the audience in stitches. The holographic show drew in huge crowds eager to chat with the giant 3D holographic frog.

The unique holographic display celebrated the launch of activ8-3D's partnership with Animazoo, offering an innovation in event entertainment and marketing strategies. The new partnership offers a wide range of interactive 3D characters, from cute friendly animals to intimidating mechanical robots. Bespoke character design is also offered, opening up the possibility of 3D interactive holographic characters catered for your event or exhibition.

movieum beatles exhibition

The Movieum's anniversary party was attended by many high profile guests, including Pete Waterman, Chelsea owner, Roman Abramovich, Jeff Wayne (War of the Worlds), and the band Hard-Fi. The event once again proved that activ8-3D can successfully use holographic projection as an entertainment art form, as well as the more traditional exhibition and marketing events.

Anthony Daniels who played the voice of C3PO in Star Wars films, was filmed a few weeks before and activ8-3D transformed Anthony into a 3D-video hologram which was shown for the first at the Movieum party, it was a huge success. Anthony said “It’s very clever stuff that activ8-3D do, and I was very impressed and amazed to see myself as a 3D-video hologram. I look forward to working with activ8-3D again, and perhaps bringing C3PO back to life as a live 3D-interactive character like I’ve seen tonight.”

The event attracted over 750 people and was an unprecedented success for everyone involved at the Movieum and activ8-3D.

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